Monday, April 13, 2015

Fast Company | Gapquest | April 2015

Gap Inc’s new CEO Art Peck knows that the first step toward regaining the brand's iconic reputation is making clothes people actually want to wear. An exclusive profile on the $16 billion retailer's new turnaround guy--and the future of retail.

Friday, February 20, 2015

Fast Company | Katie Couric Takes on Yahoo | February 2015

Q&A with Katie Couric, the high priestess of TV, on why Yahoo is the perfect place to reinvent her career.

Fast Company | The Fight Worth Fighting | February 2015

Patagonia tells customers not to buy its clothes, gives away earnings, and funds activist documentaries. Somehow, the result is profit and a cult brand. Q&A with CEO Rose Marcario.

Friday, October 31, 2014

Fast Company | Oreo Tags Pop Culture | November 2014

Bonin Bough became the rock star of real-time marketing by turning America's oldest cookie, the Oreo, into a social media phenomenon. Only, is it helping the $35 billion company sell more cookies? (Then, inside the rehab of Oreo's marketing machine.)

Wednesday, September 10, 2014

Fast Company | The Coffee Quest | September 2014

Coffee crusaders, backed by caffeine-buzzed VCs, are taking aim at Starbucks with a $7 cup of joe. And you might even consider buying it. Inside the cutthroat coffee wars--starring Stumptown, Blue Bottle, and engineering nerds.

Thursday, April 24, 2014

Fast Company | Chelsea Makes Her Move | May 2014

Chelsea Clinton is the product of two of the most powerful brands in the world. Now she's trying to carve out her own identity--by joining the family business.

Fast Company | The Future of Furniture | April 2014

When Jim Brett took over nearly bankrupt furniture retailer West Elm in 2010, the first problem he needed to fix: those dreadful chocolate boxes.